Creative Director, Brand Creative Marketing (Growth & Lifecycle, Performance Media)
NBCUniversal
- New York City, NY
- $145,000-190,000 per year
- Permanent
- Full-time
- 10+ years of brand creative experience inclusive of performance and growth marketing; experience in entertainment or DTC/Product creative marketing a plus. Link to online portfolio required
- A successful track record for translating marketing briefs to innovative creative campaigns that drove user acquisition and engagement and contributed to brand love; comfortable with leading high-volume creative deliverables.
- A proven history of developing creative strategies across all social platforms and inspiring work for a challenger brand in order to differentiate in a crowded marketplace.
- Direct experience building relationships and collaborating with cross-functional partners (media, marketing, creative ops), internal creatives (art directors, writers, producers) and external agency partners.
- Strong track record of success attracting, building, leading and retaining passionate and talented creative teams and finding best-in-class agency partners
- Proven ability to proactive solve creative problems, self-motivate and work independently as well as collaboratively.
- An exceptionally creative thinker and communicator with an inquisitive mind that is comfortable and passionate about the intersection of strategy, media, marketing, consumer insights and creative.
- Ability to influence at all levels of an organization, utilizing interpersonal skills and the ability to work flexibly across departments as well as manage internal and external partners in a dynamic and high-pressure environment; able to evangelize the brand platform & champion creative work across cross-functional teams, including senior leadership.
- Extensive experience making creative decisions in real-time, including developing messaging, positioning, voice and targeting audiences based on qualitative and quantitative research, analyzing performance data and applying that information to creative work accordingly.
- Strong track record of interacting and working with multiple stakeholders and partnering collaboratively with performance media, brand marketing, creative ops and consumer insights teams.
- Exceptional presentation, verbal, and written communication skills.
- Expert user of video or design software (Adobe Creative Suite, Figma, etc.) preferred.