VP, Integrated Business Lead
VaynerMedia
- New York City, NY
- Permanent
- Full-time
- Fully versed in client's business including historic context, products, financials (share, HHP, brand health, MMM, etc), business challenges and opportunities
- Responsible for developing strong relationships with senior clients VP/Director/BM (with exposure to CMO / CEO level) to align shared vision, key objectives/outcomes, ways of working and system for navigating difficult situations.
- Extensive knowledge of core VM products (SOC, VVM, VaynerAOR, Consulting, etc) and general understanding of VaynerX offerings to bring the right solutions forward for our clients
- Strong foundational and working knowledge of Creative, Strategy, Media, Analytics, Production and PM disciplines.
- Participate and guide teams (and IAT partners) on larger strategic projects (e.g. annual planning and help to set strategic agenda for the clients and goals for the team)
- Inputs into development of top and bottom line budget/target by brand and is accountable to deliver.
- Proven ability to sell in new business and strategically grow portfolio - both existing and new clients
- Responsible for understanding the financial health of the client business you lead, including financial tracking and business health. Ensuring that your team is running efficiently in line with the scopes. And that the Directors/DPM have all client initiatives running on time and to budget
- Tracking the health of the business on a regular basis to ensure efficiency is being met and if not, able to quickly diagnose and fix the problem
- Proven track record of effectively growing client's business - effectively able to manage a portfolio of $10-15MM in revenue and deliver profit
- Proven success of managing integrated campaigns (i.e. social/digital/traditional/Media/other) both with/without agency partners
- Strong experience and confidence leading a new business pitch
- Confident and dependable facilitator of meetings and presentations
- Welcomes and enjoys moving at the speed of culture - ability to adapt to changes in market, VM products, etc
- Experience running paid campaigns across media platforms and making recommendations on how best to leverage different platforms to deliver against objectives (heavy focus on all things social)
- General understanding and experience with agency and industry measurement tools (e.g. Nielsen, Comscore, MMM, brand lift studies, match market)
- Strong production knowledge, having led all types of productions (from Social to Super Bowl).
- Strong team leadership and coaching skills
- Solid presentation skills (verbal, written, visual)
- Mastery of presentation and spreadsheet software
- Exact compensation may vary based on skills, experience, and location.
- Base Salary $165,000-$205,000
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits