Regional Customer Specialist
Fresh Express
- Sacramento, CA
- $80,000-105,000 per year
- Permanent
- Full-time
- Develop and execute sales plan and budgets that aligns company & distributor strategies/tactics to achieve Business Targets: Volume, Revenue, Profit, Market Share and ACV
- Analyze monthly customer P&L's by product and DC to determine areas for margin improvement
- Present category management data to customers
- Assist in development of customer pricing protocols
- Identify, develop, recommend, implement and measure Customer trade up plans of Fresh Express products carried at retail accounts to improve volume and profitability
- Influence account activities in all areas to support company objective
- Manage Marketing Development Funds/ Budgets
- Manage, coordinate, modify and tailor forecasting/planning processes to customers (distributors) in order to maximize production and customer service and minimize costs
- Work and collaborate with in-store personnel and retail operations to improve in-store practices, handling merchandising
- Review new business proposals and develop pricing recommendations
- Assist with product pricing strategy and P&L development'
- Develop accurate monthly volume and sales forecast
- Fulfill Sales Dept. requests for product information and develop sales presentations
- Resolve pricing issues
- 3+ years of direct and/or indirect selling experience within a Consumer Packaged Goods Company, with an emphasis in Perishables
- Strong knowledge of the northern California, and pacific northwest area including produce distributors and indirect customers
- Experience with Broker Management and Category Management
- Strong communication, selling and negotiating skills
- Understanding of value selling, promoting and selling products and services. This includes tactics; presentation kits, sales & negotiating techniques
- Excellent communication and relationship building skill's
- Strong technical and organizational skills
- Understand merchandising and retail product setup
- Collaborative & results/goal oriented'
- Understands the important rote of Category Management and implementing the strategic management of product groups through retailer partnerships, which aims by satisfying consumer and shopper needs