Customer Marketing Manager, CoverGirl
Coty
- New York City, NY
- $90,000-110,000 per year
- Permanent
- Full-time
- Lead the brand execution for Mass/Ulta account activations and manage interactions with cross functional teams (Field Sales, Forecasting, Marketing, Creative, Display, etc.)
- Have in depth understanding of account issues, needs and driving solutions and opportunities to drive growth
- Understand account promotional strategies and align programs to national brand strategy
- Lead display creative briefs working with Display & Creative teams to develop account specific programs
- Manage timing and execution of displays and shopper marketing programs
- Ensure all retailer specific programs have approval from our brand teams
- Track and improve innovation and promotional activity of accounts
- Manage go to market calendars, schedules and 360 marketing campaign plans for major launches
- Lead overall channel and retailer strategies for the brand
- A Bachelor’s Degree
- 3-5 years’ experience in customer marketing, marketing, sales, or relevant field
- Experience working collaboratively with multiple teams
- Ability to work with cross functional teams
- Strong organizational and project management skills
- Must be a self-starter
- Strong strategic, analytical, and problem solving skills
- Creative thinking and flexibility – ability to multitask and handle pressure in a fast paced environment
- Good verbal and written communication skills
- Advanced proficiency in Microsoft Excel, Word, PowerPoint
- Previous experience in beauty or customer support preferred
- Sense of urgency and drive for activation
- Ability to lead through ambiguity
- Experience in presenting to retailer teams and joint business planning
- Knowledge how to pull and use data from Nielsen, IRI, Spectra, Household Panel