Marketplace Monetization Strategy Manager
SAP
- Alpharetta, GA
- Permanent
- Full-time
- Communicate SBN's Supply Side Sales & Marketing Strategy to all stakeholders internally and externally.
- Ensure implementation of processes for Lead Generation, Demand Generation, and Deal Execution in conjunction with Field Sales, Marketing, Sales Operations, Channel, Solutions, and other key stakeholders as required.
- Lead a build vs. buy analysis with 3rd party partners for sales execution capability.
- Marketplace Demand Management:
- Oversee coverage and execution of the entire territory, including revenue forecasting, contribution to target (direct vs. indirect), and route-to-market effectiveness.
- Lead recruitment, development, and management of a core team of Digital Development Executives (DDE) and evaluate 3rd party partners' capabilities.
- Manage the DDEs pipeline to ensure attainment of Marketplace business unit targets and performance goals.
- Coordinate DDEs activities with marketing and solution initiatives.
- Pipeline Management:
- Ensure a healthy pipeline is in place for the assigned area of responsibility.
- Design Demand Generation activities jointly with regional SAP leadership and peer Demand Management leaders.
- Partner with Digital Trading Partner Account management teams to define digital engagement pathways and deliver content at scale.
- Conduct regular business review meetings or forecast calls.
- Deal Support / Escalation Management:
- Support Marketing-generated leads where prospects have critical questions or complex scenarios.
- Handle internal issues requiring management attention.
- Ensure timely roll-in of customers' requirements regarding necessary advancements of Solutions, Processes, Systems, and Tools.
- Leadership / People Development:
- Drive business and operational change within the team to achieve high levels of employee satisfaction.
- Initiate recruiting and evaluation processes of new team members.
- Manage and motivate the team to meet goals and introduce innovative strategies.
- 10+ years of experience in Demand Generation or Inside Sales environment.
- Proven ability to lead teams to achieve pipeline build, progression, and closure KPIs.
- Experience planning, executing, measuring, and refining effective digital prospecting strategies at scale.
- Global management experience with a focus on leading business outcomes.
- Understanding of Chat Bot / AI technologies and leveraging them to drive sales at scale.
- Ability to execute programs at scale across large customer sets (2M+).
- Experience building and launching a digital strategy in a SaaS environment.
- Proven track record of leading and motivating highly effective internal (and external) sales teams.
- Strong focus on continuous improvement and resource optimization.
- Analytical mindset with proficiency in interpreting and forecasting trends.
- Excellent communication skills and ability to broadcast results effectively.
- Marketplace experience (B2B / B2C) is a plus.
- Master's degree or equivalent business experience.
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Successful candidates might be required to undergo a background verification with an external vendor.Requisition ID: 392890 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Executive | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid.Requisition ID: 392890Posted Date: May 3, 2024Work Area: SalesCareer Status: ExecutiveEmployment Type: Regular Full TimeExpected Travel: 0 - 10%Location:Alpharetta, GA, US, 30009Job alert