Product Manager, Media Channels & Formats
Epsilon
- Chicago, IL
- Permanent
- Full-time
- Develop and deliver on the vision for the Media Channels and Formats portfolio; the roadmap will include market analysis, business case development, platform launch, client reporting, performance monitoring, and utilization tracking.
- Drive the adoption of these strategic solutions by our clients and the Epsilon organization as they extend from our core offerings.
- Train the Sales, Account Management, Operations, and Product teams on Media Channels and Formats.
- Support the Sales team by participating in client conversations while evolving our products with insights from Sales, clients, and the marketplace.
- Partner with internal and external stakeholders, including vendor partners, to continually improve our offerings, including Media, Creative, and Technology.
- Oversee the quality, performance, and profitability of our existing inventory as well as systematic expansion of that inventory.
- Stay abreast of marketplace and industry trends in both the technology and application of digital media - everything from IAB standards like VPAID/VAST to innovations like Connected TV and Digital Audio.
- Be energized by the tough problems, push yourself to grow, and learn something new each & every day.
- Travel - less than 15%.
- At least 3 - 5 years' experience working in digital advertising, Product Management, and/or advertising technology.
- A solid understanding of digital advertising products, how they are planned, how they are delivered, and how they are measured.
- A solid understanding of data and/or connections strategy related to channel activations and personalization.
- Experience building data-driven online solutions, whether advertising solutions (mobile, video, audio, and/or display), marketing technology solutions (attribution engines, ad server, DSP, optimization engines, etc.), or consumer solutions such as websites or mobile apps.
- Ability to bridge the gap between a traditional advertising and a digital performance mindset.
- A history of successful product launches including positioning, competitive analysis, product marketing, and sales support on go-to-market with a path toward maturity.
- An entrepreneurial full-stack product mind-set with the drive + balance, to execute your vision at massive scale.
- A penchant for meeting challenges and unexpected opportunities head on by quickly assessing situations, making a rational decision, setting a plan, taking action, and moving forward.
- Strong presentation and interdisciplinary communication skills (written and verbal).
- Familiarity with business analysis and modelling.
- Bachelor's degree
- Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon
- Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog
- DE&I: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
- CSR: https://www.epsilon.com/us/about-us/corporate-social-responsibility